The Waite Company has been ranked a top ten public relations firm in New Mexico since 2014, including two years at the top of the list, and is currently ranked the #2 advertising and public relations agency in New Mexico. Since its launch in 2012, The Waite Company has received 25 industry “Cumbre” awards for various campaigns and tactics from the New Mexico Chapter of the Public Relations Society of America (PRSA).
The Waite Company is a self-certified, woman-owned small business with the Small Business Administration (SBA) and is SAM-registered. The Company is also a registered vendor with the State of New Mexico, Bernalillo County, the City of Albuquerque, the City of Santa Fe, the Town of Taos, the University of New Mexico, Albuquerque Public Schools (APS), the State of Florida, Brevard County, Monroe County, the City of Daytona, the City of Melbourne, Cocoa Beach, Cape Canaveral, and other government offices.
TWC employs a large team of top-notch public relations professionals, most of whom retain membership with the NM PRSA and the PRSA. TWC Account Executive Marissa Le has served on the Board of Directors of the NM PRSA since 2016.
The Waite Company is a proud member of the Association of Commerce and Industry (ACI), the Santa Fe Chamber of Commerce, the Taos Chamber of Commerce, the New Mexico Hospitality Association, the American Water Works Association, the Melbourne Regional Chamber of Commerce, and the Cocoa Beach Regional Chamber of Commerce. Company President Whitney Waite also serves on the Board of Directors of the Uptown Progress Team, an organization of business owners and executives who continue to work toward a world-class development plan for the Uptown business area of Albuquerque.
Cumbre Awards
2015
UNM Sandoval Regional Medical Center – Campaign – Community Relations
beWellnm, New Mexico’s Health Insurance Exchange – Campaign – Public Service
Augustin Plains Ranch – Tactic – Feature Story
beWellnm, New Mexico’s Health Insurance Exchange – Tactic – Audio Program
Seeker Aircraft – Tactic – Brochure
NM Department of Workforce Solutions – Tactic – Publication
2016
beWellnm, New Mexico’s Health Insurance Exchange – Campaign – Multicultural Public Relations
beWellnm, New Mexico’s Health Insurance Exchange – Campaign – Public Service
New Mexico Oil and Gas Association – Campaign – Events and Observances
Sandia Paddle and Film Festival – Tactic – Media Relations
NM True Summer Reading Challenge – Tactic – Brochure
2017
Visit Taos – Tactic – Social Media (Best in Show – Tactics)
beWellnm, New Mexico’s Health Insurance Exchange – Campaign – Public Service
New Mexico Heroin on Opioid Prevention and Education (HOPE) Initiative – Campaign – Public Service
New Mexico Oil & Gas Association – Campaign – Events & Observances
beWellnm, New Mexico’s Health Insurance Exchange – Tactic – Direct Mail
Visit Taos – Tactic – Media Relations
CSI Aviation – Tactic – Feature Story
2018
Visit Taos – Tactic – Social Media (Best in Show – Tactics)
New Mexico Department of Information Technology – Campaign – Integrated Communications
Visit Taos – Campaign – Integrated Communications
beWellnm, New Mexico’s Health Insurance Exchange – Campaign – Community Relations
Mother’s Day Whitewater Races – Campaign – Events and Observances
Seeker Aircraft – Tactic – Media Relations
2019
Visit Taos – Tactic – Writing (Best of Show – Tactics)
New Mexico Department of Health – Campaign – Public Service
Visit Taos – Campaign – Intergrated Communications
Mark Armijo Academy – Tactic – Logo Design
Visit Taos – Tactic – Social Media
Ferrate Solutions – Tactic – Collateral
